Business Strategy

Business Strategy Checklist

A practical list for owners who need to stop guessing and write down where they are, where they are going, and what is in the way.

1. 01 Write where the business is today in one paragraph — customers, revenue shape, and the work that actually happens.
2. 02 Write where you want to be in 12 months in one paragraph. Make it observable.
3. 03 Name the customer in a sentence a stranger would understand.
4. 04 Name the offer in a sentence. If it takes a paragraph, it is not ready.
5. 05 List the three things that are stopping you. Be specific.
6. 06 Circle the one change that would move the business if it happened this month.
7. 07 Decide whether you need a website, a written plan, or both to support that change.